The NAMM Show is organized by the National Association of Music Merchants (NAMM) and is held annually in January at the Anaheim International Convention Center, a suburb of Los Angeles. Together with Frankfurt, Germany, Musical Instruments, stage lighting and sound Exhibition is known as a successful and influential international exhibition in the industry. The NAMM Association has nearly 9,000 member companies located in 99 countries around the world. The NAMM show is open only to professional traders and trade visitors, key decision makers from major retail companies including Amazon, Disney, Princess Cruises, Crutchfield and Cosco, The 2023 exhibition featured close to 1,200 companies like JIANGSU EAST MUSICAL INSTRUMENT CO LTD EASTTOP FACTORY(more than 3,500 brands) from 120 international and regional exhibitors around the world, and 46,711 professional buyers visited and purchased. Forty percent of visitors come from the Americas (with a heavy share from North America), followed by Europe, Africa, the Middle East, Asia, Asia Pacific and Oceania. The combination of high professionalism and music-themed commerce has made NAMM 2018 the largest show ever.